Craftly
D2C commerce
Project overview
Craftly sold handmade goods through a slow, template store. We rebuilt the storefront for speed, restructured the catalogue for search and paired it with a paid and organic growth plan, tripling revenue in two quarters.
Project info
Client
Craftly
Date
November 2025
Services
start a similar projectE-commerce, SEO, Performance ads
Stack
Headless commerce with a React storefront, edge caching and server-side analytics for clean attribution.
Design
Product-led pages, a one-page checkout and photography direction that made every item feel like a gift.
Result
3.1x revenue, a 1.9s faster median load and 60% more organic product-page entries.
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